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Interview with Organically Becca

It can be very difficult to filter through all the greenwashing and cleanwashing going round these days. This is why it’s so helpful to find trusted guides who are committed to doing the work and sharing the inside scoop! One such guide is Becca from A clean beauty expert, Becca is an outstanding resource for natural living guides, ranging from wine to mascara! She even provides one-on-one consultations on where to go for the best clean products out there. We recently had the pleasure to interview Becca! Read it below and be sure to check out Becca’s site and outstanding Instagram account.

And if you’re in the Milwaukee area, be sure to check out Becca’s recommendations at the end of the interview. We can’t wait to head up that way ourselves and add them to the Clean Foodie Directory!

Before you made the switch to a clean lifestyle, Becca, you mentioned trying several “miracle products” that didn’t work. It was only until you started doing your own research that you became attuned to the signals your body was giving you.
What advice would you give to someone wanting to increase their ability to notice and understand the signals their body is giving them?

I would say pay attention to even the smallest things that you might otherwise overlook! Do you get a stuffy nose or headache after spraying perfume on yourself? Does your skin breakout at certain times during your cycle? Is your digestion irregular? Or even keeping a log of products you use/foods you eat and then how you feel or how your skin reacts in the upcoming days. Really once you become aware, you'll start paying more attention!

Sly marketing tactics, known as “Greenwashing”, have become quite prevalent in the restaurant/food and personal care industries.
What are some of the sneakiest ones you have noticed? And what would you suggest as the best solutions to this issue?

Greenwashing is the worst, and so many people fall victim to it because it's really deceptive! Usually I will see products that are in green or brown packaging that looks "natural" or they'll use words like paraben-free, natural, eco-friendly, made with organic aloe (yet all the other ingredients are not clean), etc. I always tell people to just ignore what the packaging says and head straight to the full ingredient list because that will tell you what's actually in it. A lot of times they'll use mostly safe ingredients, but then there are still some questionable ones in the mix. People feel like they are making a good decision by using the product but it might not be any better in reality. You really just have to become familiar with individual ingredients, research them, or keep a list of some of the top offenders to avoid and eventually you'll be able to spot greenwashing!

What were some of the most difficult items or habits for you to give up when you chose to begin living a cleaner lifestyle?

Perfume was really hard for me - I literally used to have a full drawer of my favorite scents. But I've since found natural perfumes that I love just as much, if not even more! And I'd also say that the clean beauty industry has come such a long way in the past couple of years. There weren't as many brands available a few years ago and even things like mascara or foundation were pretty hit or miss. Now, it's literally overwhelming how many great products there are that perform just as great as their conventional counterparts. Something I still struggle with a little bit is going to eat out, but I also recognize that it's a part of my life that I don't mind having more balance with. I eat mostly organic and clean at home, but will splurge every now and then at a yummy restaurant.

Have there been any items that you’ve had a hard time finding a cleaner alternative for? What would be on your ultimate “clean wish list”?

Not really actually! Thankfully there are natural swaps for pretty much anything these days. The one thing that comes to mind is hair dye. I still go to the salon for hair color every now and then. There are some better alternatives but they're just not that great. So that would be amazing to have a cleaner option for that!

You are a master organic skincare maven! What are the first 3 products you would recommend to a novice just getting started?

Start with the basics! I would say invest in a good cleanser, toner, and oil serum. These will keep your skin clean, hydrated, and moisturized. Then you can slowly start adding more non-essentials to your collection if you want. But those are some great staples to begin with!

I’ve haven’t reviewed the Clean Restaurant scene in Milwaukee yet! I’d love grab lunch when I head up that way! What are your favorite spots and where do you recommend I go?

There are so many great ones! Urban Beets Cafe & Juicery for fresh food and smoothies, Stack'd Burger Bar for a grass-fed burger, Parkside23 is a farm-to-table restaurant with a garden on-site, Cafe Manna is all vegetarian and made from scratch, Green Kitchen at the Public Market has awesome salads. There are also lots of great co-ops and markets that serve to-go food such as Outpost, Beans & Barley, and Riverwest Co-Op.

Organically Becca’s Recommended Clean Eats in Milwaukee, Wisonsin

Urban Beets Cafe and Juicery
3077 N. Mayfair Rd.
Wauwatosa, WI

Stack’d Burger Bar
170 S 1st St
Milwaukee, WI 53204

Parkside 23
2300 Pilgrim Square Dr
Brookfield, WI 53005

Cafe Manna
3815 N Brookfield Rd
Brookfield, WI 53045

Green Kitchen at The Public Market
400 N Water St
Milwaukee, WI 53202

Outpost Market
2826 S Kinnickinnic Ave
Milwaukee, WI 53207

Beans and Barley
1901 E North Ave
Milwaukee, WI 53202

Riverwest Co-Op
2700 N Pierce St
Milwaukee, WI 53212

Organically Becca
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December 1, 2021
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